According to a recent report by the Wall Street Journal, some investors in Juul believe that the financial plan implemented by the company has benefited company insiders but harmed the interests of investors.
Previously, the e-cigarette company Juul was subject to scrutiny and thousands of accusations from U.S. regulatory authorities, and its financial situation was severely affected. In October 2023, Juul completed a round of financing, raising US$1.27 billion. The company plans to raise another $330 million in 2024 to ensure sales of its products in the U.S. market.