According to Italian media Panorama, Philip Morris International (PMI) will join hands with Ferrari E-Lab to integrate the technical capabilities of the two companies to find and explore support for Maranello. ) and Crespellano (Crespellano) production facilities to reduce carbon emissions of new energy technologies.
The partnership aims to find solutions that contribute to the electrification of industry, including the production, storage and conversion of renewable energy. The first study, which will explore the feasibility of long-term energy storage technology, is expected to be completed in the third quarter of 2024.
Philip Morris International's Crespellano plant is located near the city of Bologna.
Ferrari CEO Benedetto Vigna said: "On the 50th anniversary of our partnership, Ferrari and Philip Morris International both intend to further develop our cooperation within the framework of open innovation. Our Companies will work together to find new technological solutions to develop and optimize the use of energy in our industrial processes. We can learn a lot from joining together high-level teams from across industries."
Jacek Olczak, CEO of Philip Morris International, said: "Philip Morris International welcomes this new chapter in its long-standing partnership with Ferrari and creates a new chapter for both our organizations. areas of cooperation, both parties are connected by a shared passion for innovation.”
Scott Coutts, senior vice president of Philip Morris International, added: “We look forward to working with Ferrari as we continue to execute on our strategy and our three directions on reducing carbon emissions, These include reducing fossil fuel consumption, switching to renewable energy sources, and compensating for unavoidable emissions. We are particularly interested in exploring the role that industrial electrification may play in our strategy."
Ferrari aims to be carbon neutral by 2030.